September is going by wayyyy too fast. I just finished my Ironman 70.3 and now I am jet setting to Seattle for the International Food Blogger's Conference (IFBC) and when I come back to do Waves to Wine for Bike MS. Then bam - September is DONE.
I am way behind on prepping for this year's IFBC, but I am about to do a quick crash course here in the airport to get myself ready for a weekend full of eating, chatting, eating, blogging, and more eating. Maybe I still have a calorie deficit from last weekend? Let's hope.
So any way, this is my second year going to IFBC, but my first as "Everyday Erica." The International Food Blogger's Conference (IFBC) has been around since 2009 and is organized and hosted by Foodista.com and Zephyr Adventures! It is a HUGE event and bloggers from all over get together and eat the crap out of a lot of delicious food. We go to learn stuff and network, but the eating part is where its at.
In my crash course of preparation, I've basically went scouring Instagram and Twitter trends (#IFBC and #IFBC2015) to see who all is going to be at this shin dig and started really looking over the event schedule to figure out where I want to focus my time.
Right now I am leaving the Bay Area and plan to arrive in Seattle just around 3:00PM.
I've got on my comfy shoes, favorite jeans and a flowy shirt to help hide the hopeful food baby I'm about to create.
I'm staying with one of my favorite friends and fellow lady blogger, Strudel of Strudel and Streusel. Strudel will be picking me up and we'll end up having a couple hours until the conference starts, so I'm sure we will just catch up on life and relax a bit. But then at 5pm the fun starts! We'll head to the opening reception and gift suit to get our SWAG on. Last year we got a bunch of great stuff so I am hoping for more of the same! Plus we were fed some really amazing food from various restaurants in the area so I plan to get there hungry.
Looking ahead for the weekend I plan to really focus on topics that can help inspire me. I feel like I've been in a bit of a lull with my creative juices, so fresh topics, ideas, and techniques are on my radar.
One of the first sessions on Saturday already caught my eye. It is: How to Create Standout Holiday Content Presented by ANOLON with Irvin Lin of Eat the Love and Sarah Flotard, Food Stylist. It seems to be all about refreshing traditional holiday recipes, holiday planning, and some food styling. I feel like food styling is something I can really work on some more, so this will hopefully be fun! Plus there is a holiday cocktail tasting with noted mixologist Jenny Schwarz of Hopscotch restaurant and bar in Oakland, CA. I gotta go represent a fellow Bay Area gal right?!
The next two choices I'm looking at are a toss up between attending the What Do You Do After You Hit Publish? workshop where they plan cover best practices for marketing your blog though popular social media and evergreen content, editorial calendars, and how to build a social media marketing plan for your blog. Which all could seem really helpful Then there is the Motion Food Photography workshop with food writer/photographer/chef Todd Coleman. I'm not really even sure what Stop Motion Photography actually means, but it could be interesting. Both are going on at the same time so I'll have to see how I feel and maybe just pick randomly.
Another one I'm looking forward to: Bubbles and Bites: Why Sparkling Wine is the Best Food Wine Presented by Italy’s Best Bubbles. I mean, that says it all right?
Any way, I am trying to wrap my busy little head around one day at a time so I can absorb all the good, good info. Sunday has a whole other list of breakout sessions I haven't even looked at yet. Like I said, trying to do one day at a time. One bite at a time. YUM!
This weekend is going to be GREAT! Stay tuned for my round-ups!